The BrandAlley Garden has won…a gold medal!

 

“We’ve been awarded Gold!”, tweeted our BrandAlley Garden designer, Paul Hervey-Brookes early this morning. It’s such exciting news and we’re absolutely thrilled to bits! To put it into perspective, winning an RHS gold medal at Chelsea is the horticultural equivalent of scooping an Oscar and the biggest honour a gardener can receive.  That’s because the Chelsea Flower Show is the most prestigious flower show in the world.

Even more special, we’ve got our much-coveted gold in Chelsea’s centenary year and it’s a real privilege to be part of this historic event.

So (drum roll, please), here is The BrandAlley Garden finally revealed in all its finery, Just look how beautiful it is!

And here’s our shiny, gold medal! (I do love saying that.)

At Judging Day yesterday, twelve judges came and all scrutinised our Garden for twenty minutes. Then, they went away and came back again for another fifteen minutes.

After that, we just had to wait until the results were announced this morning. The anticipation was excruciating. But now we’ve got a thumbs-up from the judges, it’s the best feeling in the world!

Ever since the gates opened this morning, we’ve had loads of lovely comments from the public about our Garden. We had loads more yesterday too, as the BrandAlley team rubbed shoulders with royalty, press, gardening glitterati and celebs who were all getting a sneak preview of The BrandAlley Garden. Including Kirstie Allsopp and Anneka Rice.

Did you catch us on the BBC at lunchtime today? At about ten minutes from the end, they briefly showed our garden when they were talking about the gold medal winners in the Fresh Garden category. Presenter, Toby Buckland said this about it. “The BrandAlley Garden was inspired by city living. The result – a stylish room finished off with a gold stamp of approval.”

And here’s what Paul Hervey-Brookes had to say about winning the award:

It is an absolutely fabulous achievement for us to have been awarded Gold. It has been a fantastic opportunity to work with BrandAlley this year, and create a concept which was so meaningful; a representation of the two interdependent sides of life, the public and the private.”

Melissa Littler, BrandAlley Marketing and PR Director added:

“The Chelsea Flower Show is an incredibly prestigious event and we feel its ethos really complements our members’ lifestyles; the garden was created to conceptualise these lifestyles and to be inspirational, yet achievable, where space is precious.”

Vote for The BrandAlley Garden in the RHS People’s Choice Awards

And there’s more. The popular RHS People’s Choice competition gives you a chance to vote for your favourite gardens at the RHS Chelsea Flower Show. It’s the only award at the show that is decided by public vote – so make sure you have your say! There are two categories, one for Show Gardens and one for small gardens, which includes Fresh and Artisan gardens. So, if you love The BrandAlley Garden, vote for us now on the RHS website. 

Win free floral cocktails and canapés for two in the pop-up, Edible Garden at Belgraves, a Thompson Hotel

To celebrate our gold-medal BrandAlley Garden, we’ve booked a table for two lucky winners on Saturday 25th May at the luxurious Belgraves, a Thompson Hotel in London SW1. Head mixologist, Salvatore Maggio, will be creating cocktails with botanical spirits and petals plucked from a living wall of edible flowers at an interactive cocktail station. So, what are you waiting for? Enter our competition now. Good luck!

Jo x

Next time: More from the RHS Chelsea Flower Show.

Picture credits:   All photos except the  images of celebrities, the image of the RHS gold medal and the floral cocktails are: Copyright ©2103 Andrew Parsons/i-Images; Floral cocktail © Belgraves, a Thompson Hotel via standard.co.uk.

Guest blog: BrandAlley and The Pretty Dress Company collaboration and competition by Helen Canning of cocomamastyle.com

Summer’s coming and with it, summer soirees and wedding celebrations so we’re all on the lookout for the perfect occasion dress.  Just in time to save us from our shopping stresses those clever designers at the Pretty Dress Company have collaborated with one-stop-shop BrandAlley to design an exclusive collection and best of all, we can win one of the dresses from this limited edition capsule collection and snap up the rest in a fab flash sale.

Brit brand, the Pretty Dress Company specialises in dresses to fit, flatter and flaunt that are guaranteed to keep you looking glamorous at any occasion and this season they’ve designed a gorgeous range especially for BrandAlley to celebrate their garden at this year’s Chelsea Flower Show.

As we all know, the Chelsea Flower Show is a great British horticultural tradition and 2013 sees it celebrate its 100th year. So what better way to join in the fun than merging those two old friends; fashion and florals.
The exclusive collection, which embraces this season’s floral catwalk trends, is perfect for injecting a piece of summer into your wardrobe.  The figure-flattering shapes are just right for defining or creating the perfect hourglass silhouette and there’s little more elegant than showing off your decolletage for subtle yet ultra feminine style.

If you‘re looking for one dress to take you through different diary dates this season, opt for the monochrome floral.  I’d team this elegant number with different accessories with each wear to give the dress a new look each time. Go for gold with metallic accessories and a classic black blazer for a glam evening do, then for the perfect wedding guest outfit team with a black pillbox hat and killer heels for a nod to the vintage look.  Avoid the obvious red accessory route and try grey or a pop of bright teal to really make a style statement.

When it comes to a garden party – especially of the Chelsea variety- it’s the perfect excuse to shrug off the wallflower in us and go for a bright and bold dress to really stand out in the crowd. The red and blue tulip print dresses speak for themselves so I’d let them do the talking and keep the rest simple with nudes or work it tone on tone with shades of cobalt and violet to accessorise the blue dress and scarlet for the red version.

Eyeing up these pretty prints just makes me want to reach for my heels and a glass (well, pitcher!) of Pimms and whether you’re heading to Chelsea or not, there’s always need for a floral frock in your wardrobe. The perennial summer favourite in a ladylike cut never goes out of fashion.  But if you’re not feeling floral, the cute and quirky cherry print is a winner for stand-out style.

It’s easy to see why these unique dresses, made in the UK, are a celeb fave worn by the likes of Christine Bleakley, The Saturdays and Kelly Brook. But best of all, they don’t come with a designer price tag. At just £44 in the sale, I’m thinking I can probably justify more than one and as the flash sale is on for just one week only, I’d better get in quick.

As if special edition dresses and a sale weren’t enough, you can win one of these bespoke dresses that have been designed specifically for The  BrandAlley garden at this year’s Chelsea Flower Show. For the chance to win your very own unique Pretty Dress Company dress, just like and share the post on the BrandAlley Facebook page. It’s that simple.

And in the meantime, head over to the BrandAlley sale right now to guarantee yourself one of these gorgeously exclusive frocks.  The only dilemma now is which to pop in your basket!

Good luck!

More sneaky peeks on day 11 of The BrandAlley Garden build

 

It’s day 11 of the BrandAlley Garden build and, as you can imagine, things are really hotting up. With the hard landscaping finished, Paul Hervey-Brookes and his team are busy planting up the Garden. There’s loads going on and he kindly took a few minutes out to send us the latest photos and give us a very quick update.

Paul told us:

“Planting is very challenging on the BrandAlley Garden, because visitors can walk around three sides of the Garden. This includes looking through cut-out slits in the surrounding wall, which gives intriguing glimpses to what lies within the public side. It’s very challenging, because we need to get the planting exactly right from all directions.”

Now obviously, we don’t want to give too much away and spoil the final reveal on Tuesday 21st May – the first day of Chelsea Flower Show. However, here are the latest exciting glimpses of our Garden…

Watch this space…

Judging Day is on Monday, when the judges will really scrutinise The BrandAlley Garden to make sure that it meets the original brief and to check that it looks immaculate, amongst other things. No pressure, then! Don’t forget, we’ll be bringing you all the latest news during Show Week itself (21st-25th May) both on our blog and on our Facebook page to keep you in touch with all the gossip.  So, there’s still plenty to look forward to!

Jo x

Next time: The BrandAlley Garden will be revealed in all its finery on the first day of the RHS Chelsea Flower Show.

Picture credits: Images – ©Paul Hervey-Brookes Associates.

News about The BrandAlley Garden sculptures…

 

Calling all BrandAlley Garden fans! It’s National Gardening Week, which is all about keeping Britain beautiful. And, as RHS Vice President, Alan Titchmarsh says, “This week is about highlighting the importance of gardeners and gardening.” So, it’s the perfect time to bring you the latest news from The BrandAlley Garden.

As Chelsea Flower Show gets closer, we’re starting to look at The BrandAlley Garden in more detail. First up, is Andrew Flint. Recognised as one of the leading contemporary sculptors working in the UK today, Andrew Flint is the talent behind ‘Abstract Forms’ – The BrandAlley Garden sculptures.

Here’s a bit of background…

Paul Hervey-Brookes commissioned sculptor Andrew Flint to create our four, bespoke ceramic sculptures to help symbolise the, ‘public’ and ‘private’ theme of our stylish Garden.

Paul first saw Andrew’s work at ‘Art in The Garden’, an annual sculpture exhibition in the Cotswolds, where they talked about Andrew’s sculptures and his inspiration.  Paul had also seen other pieces of his work in garden settings and considered them breathtaking. So, when Paul started mulling over ideas about The BrandAlley Garden brief, he immediately thought of Andrew’s deeply thought-provoking work and the way in which his sculptures embody a sense of duality.

In their initial discussions, Paul explained what we were trying to achieve and the nature of the emotions we wanted to convey. Andrew created a few quick sketches for both the private and public sides of the Garden. When Paul saw them, he knew that Andrew’s sculptures would play a vital role in the design.

We caught up with Andrew for a quick chat to find out more…

Could you tell us a bit about yourself?

After gaining my first ceramics’ experience under Joe Tetteh at Warwickshire College from 1980 – 1985, I taught and made ceramics. I then went on to become an industrial designer, working for a range of well-known companies and teaching in three universities. So, by creating these four ceramic sculptures for The BrandAlley Garden, I suppose that my career has come full circle.

Throughout my career, the emphasis of what I do has always been on the aesthetics of objects, which is perhaps why a lot of my work has been in the field of lighting. Looking back, it’s no surprise that I am now working with landscape and garden designers. There is the same need for special objects that work with beautifully designed spaces.

How did you make the four bespoke sculptures?

I built the four ‘Abstract Forms’ by hand using the coiling method. This is where coils of clay are rolled by hand and added one coil at a time. The only tools I used were a turntable and a small hand-held scraper. I still find it satisfying to look at a finished piece and know that my hands alone have formed what was essentially mud into a striking sculpture, the size of a person.

I used clay with high grog content. Grog is pre-fired clay that is ground up and added to the wet clay. The grog helps prevent thermal shock in the extreme temperatures of the kiln and gives a characteristic surface texture. To give you some idea of the size of each sculpture, I used about 10 or 12 bags of clay per piece and each bag weighed 12.5 kilos! However, the resulting pieces were lighter, as some of the weight is lost in the drying and firing. I worked on more than one sculpture at the same time and they took several months to complete. This is because the wet clay needed to be partially dried during the building, so that it could support its own weight. After drying for another couple of months, each sculpture was fired individually by building the kiln around the form. They were fired to stoneware temperatures using two large gas burners.

What inspires you?

I draw life models every week and they are my main source of inspiration for everything, including the BrandAlley Garden sculptures. My models vary greatly from a 75-year-old champion swimmer to a young, ex-military cage fighter and a range of beautiful women of many ages and nationalities. I find every body I draw inspirational, but I don’t work directly from my drawings. Instead, I simply try to capture an essence of the form, hinting at the inspiration but creating forms that are in themselves unique.

Will you go to the Chelsea Flower Show for the installation of your sculptures?

For Chelsea, I’m going to visit during the garden build to give advice on positioning and orientation and I am really looking forward to it. The drawings that I have seen so far suggest that the whole space is going to look spectacular.

What happens to the sculptures after Chelsea Flower Show?

After their exclusive debut within the BrandAlley Garden, these ceramic sculptures will then go on to take part in this year’s ‘Art in The Garden’ Exhibition at Painswick Rococo Garden from 1st August to 15th September 2013. This exciting exhibition will showcase over 80 pieces of sculptural work from some of today’s most forward thinking artists.

Watch this space…

Don’t forget, you can catch all the exclusive, behind-the-scenes action right here on our blog as we prepare for this floral style extravaganza in May – the horticultural equivalent to the Oscars.

Jo x

Next time: interview with Fiona Haynes, designer of the ‘Flow’ water textile installation.

Picture credits:  © Centenary RHS Chelsea Flower Show logo and National Garden Week banner from the RHS website; © Images of Andrew Flint from www.andrew-flint.com.

BrandAlley Garden update from designer, Paul Hervey-Brookes

Our BrandAlley Garden designer, Paul Hervey Brookes has just been in touch with his latest update. So, here it is, exclusively here on our blog and hot off the press…

With less than three weeks until Chelsea Flower Show opens and only days before the start of our BrandAlley Garden build on 8th May, stress levels have been steadily rising. Will plants flower on time? And will the weather be kind long enough to bring the best out in our trees?

So to find out, I’ve just made a final dash around the nursery to check on our plants and to see whether the recent warm weather has thrown up any extra, interesting choices.

Last time I visited the nursery, the plants were just brown discs of optimism in a sea of black pots. But while I was going pink in the sun, I have to admit being seriously worried that our Chelsea plants might still in the depths of a long cold winter and early spring.

So, it was with some trepidation that I inspected the plants at the nursery on Tuesday. And what a surprise – alliums in full bloom and irises looking stunning, all in brilliant sunshine!  Faith was almost restored in our very British weather, but not all of my concerns have disappeared. Although there’s lots of fresh growth and promise, I sense that, depending on a few crucial days of sunshine, we may still face the annual Chelsea shuffle as some plants don’t perform and others come from the wings to centre stage.

 Plants and Chelsea are relentlessly difficult and split designers equally.  Some choose to bring in Italian-grown and Dutch-grown stock, nurtured in heated greenhouses. These plants can look stunning, but a cold London night will soon have them looking burnt and limp.

 

Personally, I’ve always used a couple of English nurseries, specialising in well-grown plants that are in bloom at the right time of year for Chelsea. They’re also grown hard – which means out of doors with no assistance.  It’s a gamble, but I prefer Chelsea visitors to know that our plants are UK grown and naturally flower in May.

As a final little tease, I have to say that there will be some surprises at Chelsea this year. Thanks to a decidedly odd spring, some plants we’d expect to be looking good are stubbornly refusing to burst into growth. And others we’d expect to blossom a little later are now looking as if they will be in their prime for Chelsea. So, right across the showground, I think we are in for very exciting and unexpected plant selections from all the designers!

Watch this space…

As you can imagine, with less than three weeks to go until Medal Day,  there’s lots going on behind the scenes.  We’ll be posting updates on our blog as Paul Hervey-Brookes builds the garden in the Royal Hospital grounds.  Plus, there’ll be news during Show Week itself (21st-25th May) both on our blog and on our Facebook page to keep you in touch with all the gossip.  So, there’s plenty to look forward to!

Jo x

Next time: interview with Fiona Haines, designer of the ‘Flow’ water textile installation.

Picture credits: All images – © Paul Hervey-Brookes Associates.

Win tickets to the Chelsea Flower Show

The RHS Chelsea Flower Show 2013 officially opens its doors  on 21st May, revealing The BrandAlley Garden in all its finery to the public. It’s so exciting!

The world-famous RHS Chelsea Flower Show is the highlight of the British gardening year.  Where the ‘gorgeous and good’ gather to enjoy the latest trends in horticultural high fashion over Pimms and strawberries. It’s really thrilling because it’s a very special year for the RHS, as they’re celebrating their Centenary – and we’re really honoured to be part of this historic event.

We can’t wait to show off our Garden to BrandAlley members. Which is why we’re offering you the chance to win two free tickets to this year’s Chelsea Flower Show and see The BrandAlley Garden for yourself.

To enter our fabulous prize draw, simply go to our Facebook page now and answer one easy question.

Good luck!

Jo x

Art in The BrandAlley Garden

 

With the Chelsea Flower Show build starting yesterday, the excitement is growing and we’re looking at art in The BrandAlley Garden. So, please meet Fiona Haines, the talented artist behind our beautful, water textile installation called Flow.

Paul Hervey-Brookes commissioned Fiona to design and create a unique art installation to add emphasis to his vision of re-inventing space, and to highlight the visual perception of space within The BrandAlley Garden. Fiona was a natural choice for Paul, due to his fascination with her skill for creating interesting and striking objects, mainly out of discarded, by-product materials.

We caught up with Fiona to find out more…

Could you tell us a bit about yourself?

I work as an artist in Bath, and am currently studying for a Masters in Fine Art. Born in Ireland and educated in England, I graduated in 2010 with a First Class BA (Hons) degree in Textile Design for Fashion and Interiors from Bath School of Art & Design.

Flow is my second collaboration at the Chelsea Flower Show, having worked with garden designer, Julie Toll in 2010.  This year, I’m really pleased to be collaborating with Paul Hervey-Brookes on The BrandAlley Garden, because I find his creativity joyous and refreshing.

What is Flow all about?

Flow explores the creation of vistas and depths of vision through mixed media and fabric manipulation, offering different perspectives of the suspended pieces.

The work of art consists of 15 strands of plastic mesh holding around 25-30 optical lenses, gracefully hung in the cut-out slits of the boundary wall in the private side of the garden. This feature allows Chelsea visitors to look through the various lenses, which constantly change as water trickles over them, distorting the space in front. And thus representing the different layers of BrandAlley members’ lives.

What inspires you?

My love of architecture, landscape and colour fused with a previous nursing career all combine to provide a catalyst for my artwork, using highly engineered materials. I also find inspiration in creating installations for specific spaces, like The BrandAlley Garden in the setting of the Chelsea Flower Show.  And whenever I start a piece of work, I research ideas around selected materials, often collected over many years, as they inspire me through their colour, texture and their inherent creative potential.

How did you make Flow?

In Flow, orange millinery fabric is manipulated to resemble the bulbous shape and fluidity of seaweed – like droplets of water flowing down blades of colour – combined with glass and acrylic, all of which will withstand the British summer.

Including lenses within this work creates movement of object and refraction of light like the air sacs within seaweed. The lenses – hidden inside the fabric yet still visible – swell within an outer sheath of transparent colour, allowing light to play across their surfaces as they spin. The repetitive process in which the work is created speaks of an almost meditative state of moving from one point to another, travelling around the lens, familiarising and de-familiarising within a given space.

What techniques did you use to make Flow?

I created Flow using traditional textile techniques that use the repetitive, hypnotic rhythm of the stitch and fabric manipulation, providing a harmonious chord linking tradition and innovation. In this way, the slow gradual building of thread, winding around the form, becomes an unconscious extension of me – of my maker’s hand.

Watch this space…

Don’t forget, you can catch all the exclusive, behind-the-scenes action right here on our blog as we prepare for this floral style extravaganza – the horticultural equivalent to the Oscars.

Jo x

Next time: news from The BrandAlley Garden at the Chelsea Flower Show build.

Picture credits:  © Centenary RHS Chelsea Flower Show logo from the RHS website; © Images of Fiona Haines and of Flow by Oliver Merchant on www.fionahaines.com; © Image of seaweed from www.masterfile.com.

First glimpses of The BrandAlley Garden

On Monday afternoon, I donned steel toe capped boots and a bright pink fluorescent vest to go behind the scenes of the Chelsea Flower Show for first glimpses of The BrandAlley Garden.

One of The BrandAlley Garden builders met me at the showground gate with a special pass, allowing me in. As soon as I stepped on to the site, I could see why I needed the steel toe caps and bright vest! It was absolutely chaotic, with vans and large lorries everywhere, delivering everything from soil and grit to building supplies, sculptures and huge trees. Adding to the traffic jam were trollies lining the roadsides, overflowing with lush, green plants and flowers still in bud, so they’d be in perfect bloom for Judging Day on Monday 20th May.

The noise levels were incredible too, with a cacophony of lorries beeping, horns blasting, mechanical pneumatic drills drilling, concrete mixers mixing, as well as hundreds of workers in fluorescent yellow vests hammering, sawing, using nail guns and digging wherever you looked.

I was really excited by the time I finally reached The BrandAlley Garden. Although it was early days, I could still recognise lots of features from Paul Hervey-Brookes’ illustrations. As soon as I arrived, Paul came over and gave me a guided tour while we had a catch up…

Jo: “How’s it all going?”

Paul: “Pretty hectic! The site is nearly three times larger than the old urban gardens I’ve designed before at Chelsea. We’ve all realised there is a huge amount of building work to do in a small time scale. But we’re well on the way now.”

Jo: “What’s the plan for this afternoon?”

Paul: “Well, we’re planning on planting the three cubed hornbeams, which arrived about half an hour ago. Once the trees are in position, we can get on with bringing in the remaining granite monoliths. We’ve done two so far and there are three more sections to go.”

Jo: “The road alongside the Garden is basically a traffic jam! How will you get the hornbeams from the far side of the road over to this side?”

Paul: “Everything is very time-consuming, because there’s very limited space with all the site traffic around us. Even planting the hornbeam is laborious. We dig a hole, wait for a break in the site traffic, walk the tree to the crane, move it on to the garden, give it a final trim with secateurs, then ease it into position and finally plant it.”

Jo: “So, this is a critical moment!”

Paul: “Absolutely, because the trees are very vulnerable. If you accidentally hit one of these hornbeams with a hammer, it would be dead!  Another reason that It’s pretty critical is because we only have three hornbeams. We can’t go back to the nursery to get another one. We chose them specifically for this garden and the nursery only had three of the size we wanted. So, we’ve got one shot, three times!”

Jo: “Why are these trees so important to the Garden?”

Paul: “The trees are really important because they provide vertical height, add green structure to the Garden and help to create balance.”

I caught up with Paul again early this morning for an update…

So, did the rest of the hard-landscaping part of the build go to plan?

Paul: “Yes, it was quite smooth. Looking back, the two biggest problems we encountered were constructing the walls and then rendering them all.”

“The curved wall was also a very time-consuming element to build. Each ashlar block points outwards. So, rather than having a smooth, curved wall, we have a curved wall with each block in it at 90 degrees from its neighbour – very delicate work!”

“The path looks deceptively simple too. This simplicity relies on a 2mm mortar joint running over 10 metres across the Garden, using two different materials. And the laying process was extremely painstaking.”

“Lastly, the hand-textured granite monoliths proved pretty difficult. Putting them in took three people two days from 7am until 8.30pm! That’s because, incredibly, the smallest one needed two strong men to lift in it into position. And the largest one required four!”

Jo: “Highlights so far?”

Paul: “Getting the hornbeams into the ground safely. That was a huge relief! As a plantsman, it’s always an exciting moment when we turn from concrete and hard landscaping and something with the promise of green arrives. All we need now is five good, warm days and they should put on a good burst of foliage. Fingers crossed!”

Watch this space…

As you can imagine, with only days to go before Judging Day – the day before the official opening – things are hotting up at The BrandAlley Garden build.  We’ll bring you all the exclusive, behind-the-scenes action right here on our blog as Paul Hervey-Brookes finishes the build in the Royal Hospital grounds.  Plus, there’ll be news during Show Week itself (21st-25th May) both on our blog and on our Facebook page to keep you in touch with all the gossip.  So, there’s plenty to look forward to!

Jo x

Next time: Garden update – all the latest from the build, focusing on the plants, the sculptures, the water textile installation and more.

Picture credits: Images of hornbeam and cubed wall, plus monoliths and side wall – ©Paul Hervey-Brookes Associates; All other images © BrandAlley.co.uk.

Guest Blog: Charlene from Dainty Dresses talks Competition and 70% off designer dresses!

Win the chance to hire a free designer dress!

I’m confident that I’m not the only girl who starts shopping for a new dress the very instant an invite to a flashy event hits my inbox. I want to look and feel my best, and this means I need to find the perfect dress that not only makes me look a million dollars, but one that sets me apart from every other girl at the party.

However if you’re anything like me, by the time the bills are paid the ‘Perfect Dress Budget’ suddenly isn’t looking too promising. This is where Wish Want Wear is my saving grace. For the price of a dress from a high street shop I can hire the designer dress of my dreams, which is guaranteed to make me stand out from the crowd.

But wait.

What happens when it comes to posting the dress of your dreams back? Are you going to seal the package and attach the returns label without shedding a tear, remembering how good the soft silk of the Temperley London dress felt on your skin, and the heads that turned as you walked past? No, you’re going to wish that you were hanging it up in your wardrobe instead – right?

Well, it’s just your luck! BrandAlley are offering you up to 70% off gorgeous Wish Want Wear dresses, giving you the satisfaction of having your perfect dress hanging in your wardrobe ready for the next invite dropping into your inbox. With dresses from Halston Heritage, Laundry, Temperley London, Nicole Miller and many more on offer you won’t want to miss out!

Now there’s just one thing holding you back. Which one do you choose?!

BrandAlley have also partnered up with Wish Want Wear to offer shoppers the chance to win one of 10 free designer dress hires. All you have to do is head over to their website to be in with a chance of winning! Each entry also bags you a 30% off code at Wish Want Wear too.

Good luck!

The BrandAlley Garden Plant List

Key Plants

Geum ‘Prinses Juliana’

This bright, fast growing geum has rich, orange flowers from June to September, carried in clusters on tall upright stems. Keep in full sun or partial shade in moist soil.

 

Iris ‘Edward of Windsor’

The Iris of Edward was the first pink flower of the Iris family. Parts of the plant are poisonous if ingested. Plant in neutral soil; watering regularly without flooding.

Aquilegia ‘Kristall’

 A strong growing plant with white flowers on upright stems. These appear in late spring/early summer in clusters of 5 -15cm. Grow in fertile, moist soil. Likes full sun or partial shade.

Geranium macrorrhizum ‘Album’

 A herbaceous perennial which will grow in semi-shade and full sun. Covered in white flowers from early May until late summer.

Heuchera ‘Mahogany’

 An evergreen perennial with rounded, shiny leaves which mature from purple tones in spring, to a deep mahogany red in summer.  Plant in fertile, moist, but well-drained, neutral soil in sun or partial shade.

Dryopteris erythosora

A species of fern native to eastern Asia from China and Japan, south to the Philippines. It grows in light woodland shade on low mountains or hills. It will grow in full sun if given plenty of moisture.

Carex Flagellifera ‘Auburn Cascade’

A hardy, evergreen plant which can grow to 50cm tall. Can be grown in full sun or part shade

Clipped Hornbeam Carpinus betulus

Hornbeam is a native small tree which can be clipped into hedges and topiary shaped, with an often rich autumn colour.

Zelkova serrata ‘Green Vase’

Native to Korea and Japan and grown as an ornamental tree which will reach 20+m maturity. Rich in Autumn colours best on well drained soils

Grasses and Ferns

Anemanthele lessoniana 
A monotypic genus from new Zealand  having bronze and coppery leaves, which thrives in sun or part-shade.

Athyrium filix-femina
A large, feathery species of fern native throughout most of the Northern Hemisphere. Often abundant in damp, shady woodland environments. As with most ferns, grow away from direct sunlight.

Asplenium scolopendrium

A North American plant suited to shade. It has green flowers in early summer that become pink with age and are faintly scented. Bright midday sun can cause damage and this species may be sensitive to fungicides

Shrubs

Berberis thunbergii

These evergreen or deciduous shrubs have small yellow or orange flowers, followed by small berries. Grow in full sun or part shade in well-drained soil.

Pittosporum tobira

An evergreen shrub (or tree) with simple, leathery leaves and small, often fragrant, five-petalled flowers. Best kept outdoors in moist but well-drained soil, in full sun.

Pittosporum tenuifolium

A small evergreen tree native to New Zealand, and known by the Māori as kohuhu. Easy to grow in fertile, soil but may need protection in cooler climates from cold winds.

Buxus sempervirens

A species of flowering plant native to Western and Southern Europe, Northwest Africa, and Southwest Asia. Grows best in partial shade; can be scorched by sun and strong winds.

Accent Plants 

Aquilegia vulgaris ‘William Guiness’

An upright perennial with striking white and deep-purple flowers in spring and summer. Grow in fertile, moist but well-drained soil in full sun or partial shades

Thalictrum ‘Black Stockings’

A herbaceous plant with notable purple to black stems, bearing light green leaves and fluffy, lavender-pink flowers in summer. Plant in moist, humus-rich soil in partial shade.

Aquilegia vulgaris ‘Black Barlow’

In summer this plant has funnel-shaped, almost black flowers on long stems and grey-green leaves. It is harmful when eaten. Grow in full sun and well drained soil.

*All accent plants are used in limited numbers within the BrandAlley Garden

Glossary

Evergreen: A plant that has leaves in all four seasons.

Deciduous: Trees or shrubs that lose their leaves seasonally, or other plant structures such as petals, after flowering.

Perennial: A plant that lives for more than two years.

Herbaceous: A plant that has leaves and stems that die down at the end of the growing season to the soil level.

Full Plant List A-Z
Actea simplex
Ajuga pyr. ‘Metallica Crispa’
Anemanthele lessoniana
Angelica archangelic
Anthriscus s. ‘Ravenswing’
Aquilegia ‘Black Barlow’
Aquilegia ‘Kristall’
Aquilegia ‘William Guiness’
Asplenium scolopendrium
Athyrium filix-femina
berberis ‘Superba’
Buxus sempervirens
Calamagrostic acute. ‘Karl Foerster’
Campanula persicifolia ‘Alba’
Carex Flagelifera
Carex testacea
Dicentra formosa ‘Aurora’
Dryopteris erythrosora
Epimedium x warleyense
Eremurus himalaicus
Eriobotrya japonica
Euonymus alatus
Euphorbia griff. ‘Great Dixter’
Foeniculum vul. ‘Purpureum’
Geranium ‘White Ness’
Geum Prinses Juliana’
heptacodium jasminodides
Heucherella ‘Sweet Tea’
Hosta ‘Devon Green’
Hosta ‘Francee’
Hydrangea petiolaris
Iris ‘Edward of Windsor’
Kalopanax pictus
Muehlenbeckia complexa
Ophiopogon p. nigrescens
Rhus typhina
Sanguisorba obtuse ‘Alba’
Stipa tenuissima ‘Wind Whispers’
Tellima grandiflora
Thalictrum Anne

Extra-special floral celebrations

The RHS centenary Chelsea Flower Show begins its extra special, centenary celebrations on Tuesday. It’s so exciting, because our super-stylish BrandAlley Garden will be revealed in all its finery. We can’t wait, so we’re starting the party early with fabulous home and garden bargains in the BrandAlley sales and OUTLET today.

And here are other glamorous, horticultural-inspired happenings around the UK…

Chelsea Fringe  

Check out London’s alternative garden festival, which started yesterday and is on until 9th June. Chelsea Fringe is a celebration of flowers, gardens and gardening at a host of different venues and settings across London. Building on the success of last year’s inaugural Chelsea Fringe, there are lots of treats lined up. Including a wonderful mix of public spectacles, events and feel-good community celebrations, spreading green-fingered love and excitement. There’s everything from guerilla gardening to knit your own veg classes, a pop-up park to edible bus stop gardens and much more. To find out what’s on today, go to the Chelsea Fringe website.

Floral happenings around London

All over London, venues are celebrating the centenary of the Chelsea Flower Show. For example, you could book a table at the oh-so-stylish Park Lane Hotel’s Palm Court, London’s most prestigious Art Deco lounge. There, you’ll be served a fabulously kitsch edible garden gnome as part of their Flowering Afternoon Tea. This luxurious treat pays homage to the garden gnome, allowed back at the Chelsea Flower Show this year after a long imposed ban.

Go bluebell spotting

There are spectacular displays of bluebells all over the country, so pull on your wellies and head out to enjoy Britain’s favourite flower in all its glory. Just remember that bluebells are protected, so even though they are lovely to look at, please don’t pick them. Go to the National Trust’s website to discover wonderful places to enjoy them near you.

Knit a rosy tea cosy

With all this talk of flowers and afternoon tea, how about getting your knitting needles out to create this gorgeous, rose-inspired tea cosy. It’s the perfect way to keep your pot hot in style this summer. The fabulous design by Maud Tabron is from a lovely little book called ‘Tea Cozies’ and is free to download on All About You. Of course, if you don’t fancy cream roses, use any colour roses you like.

Happy Sunday

Jo x

Picture credits: © Image bluebells in the wood from BBC Nature on bbc.co.uk; © Image for Chelsea Firinge festival 2012 from guardian.co.uk; © Image for the Palm Court’s Flowering Afternoon Tea on The Palm Court’s website; © Image of rose tea cosy by Maud Tabron from ‘Tea Cozies’ featured on the All About You website.